In the design profession, be it web or graphic design, all the projects are so big that it takes more than one designer to complete them. This is the only reason why each designing team consisting of a number of designers coming from different views and cultures tends to develop different thoughts while designing a simple logo. But this creativity clash is perhaps good, as it sometimes produces the best logo.
Team culture is quite popular these days in a number of professions. But designing a team is a bit different. A design team is formed for a very short period of time to complete a project. If we take an example of a logo-designing team, then we can get an idea of how the different thoughts and ideas coming from the designers can make the difference and produce the best logo.
Color clashing is one of the most important things that takes place frequently among the designers assigned to a logo design project. While one designer thinks black and brown as the most perfect colors for the logo other may think differently. Normally it is said that the clashes happens mostly between the discordant colors. But still they can be used for developing dynamic designs if applied with care.
If you are not familiar with the term Discordant colors then you must know that the colors which are exact opposite to each other on the wheel of colors are called the discordant colors. If you take a look at the color wheel then you might find that the purple and yellow and orange and blue are the discordant colors as they are exact opposite to each other. On the other hand, discordant colors are not always opposite to each other. As the yellow and purple are balancing each other and making each of them look more beautiful and vibrant on the color wheel these colors are simply a bit off.
Clashing or discordant colors can do wonder while designing logo. Though these colors may not look as comfortable and vibrant as analogous and complimentary colors but still they will look exciting and innovative. Discordant color scheme may develop a feel of rebellion, newness and energy. This is the reason why these are often termed as youth oriented colors.
Discordant colors should be used quite carefully while designing a logo. If they are placed in the best way next to each other they will clash with each other in the most jarring ways possible, complimenting each other. If you like to use discordant colors in the bold way then you can use neutral colors like grey or white in between two bold colors to make it look a bit soothing.
There are many designers who try to avoid discordant color or experiment with colors. Sometimes it develops clashes with the designers who like to play with colors and are expert and skilled enough to handle all types of colors while working within a single team. But it is necessary while designing a logo with discordant colors to remember the purpose of the logo. As the colors are extremely vibrant and playful that it might be best suited for the social media rather than for the financial or medical sectors.
Apart from the color clashing there can be a huge clash of creativity between artists and designers while for a same logo designing project. Everybody has different taste and choice in their life and this often becomes visible in their designs and use of colors. Therefore it sometimes gets difficult to compete with others while designing a logo or something else.
If you are an artist then make sure that you have done your job in the best possible way. You can prove yourself in creating and mixing colors, and developing an exclusive navigation method. Try to take advantage whatever you get chance to show your skill. The differences arise as the designers gather knowledge from every possible direction but the artists mainly focus only on their strong sides and think of polishing them with the other fields.
Sometimes you may find it difficult to find a job as an artist in a designing company. Though the portfolio containing your designs seem to go well with the employers but the designs might not suit their style. Even if your style of designing according to them, there is not such promise that they will visit you again. Therefore, you should not stick to any particular style of designing if you want to build a successful career as a professional artist. Create a portfolio having different types of designs for all types of clients.
Sometimes your design may get change by the designers to fit it perfectly within the given space. This change is purely for the sake of the job. Designers who are finally producing the logo based on your design may find the colors too flashy or the sizes inappropriate and can change them according to the requirements.
The Above article is written and edited by the writers of Aurora Art & Design. They expertise in writing articles related to logo and graphic design which makes them the best Australian logo design company.