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ValueClick – Ultimate Best Services of SEO

For the beginners or the newly established business owner, finding the right platform to get the ultimate best services of SEO is such an overwhelming task.  Well, we are here to serve you with some outstanding SEO services which you might not be found from anywhere else with excellent outcomes and affordable rates. Our major services in Lahore are SEO services that are fully functional under the professional and experienced team of staff employees.

We bring premium SEO training services for you, where we make sure we offer all the training services to you, starting from Search engine optimization, keyword ranking, and website ranking, and so on. Our web development services are always appreciated, and therefore we believe in offering you high-quality web development services at affordable package plans.  We have a thoroughly professional team of experts who take your website as their own and build an incredible looking website for your brand promotion. Lastly, we have social media marketing services that cannot be denied to make your brand or business prominent in the audience circle. Social media marketing services are our company’s main root. We give away the media marketing services for different platforms where we have Facebook, Twitter, LinkedIn, or Pinterest. 

SEO Services

We offer the best and excellent services of SEO for your website to make it rank high in the Google pages.  Our professional team of SEO experts stays by your side to solve your SEO related queries.  We have affordable packages of SEO with amazing results. Read more!

SEO Training

We bring superior services of SEO training for the customers related to search engine optimization and targeting the keywords.  We have entirely professional and affordable SEO training services for the customers. You don’t need to look around here and there when we are here with our brilliant SEO training services.  Read more!

Web Development

Our professional team of web development will help you to design an elegant website that suits your brand and target audience. Through brilliant web development services, we can increase user experience functionality. Our dedicated team of website developers has been developing excellent websites.  Read more!

Social Media Marketing

Give your brand a prominent growth and traffic through our pleasant social media marketing services!  We have top-notch social media marketing services for your business that will eventually help your business to grow in the market and gain better audience traffic.  Contact us to get affordable social media marketing services!  Read more!

Our SEO Training & Services

For making your business prominent in the online world, having reliable Search Engine Optimization services is so much important. We know how much your business is essential for you, and therefore, we bring you the best services in SEO. Our social media marketing services have always stood to be one of the first recommended services in the customers for growing their brand extensively in the online world.  We even bring you some affordable services in the Pay Per Click (PPC) timeline, as well. Our professional team will help you get better results in PPC.

To create sparkling unusual, and eye-catching website layout, we have the best services of website designers for you. You need to present them with a small picture of your dream website, and they will straight away add colors in your dream website to make it turn into reality.  Our website development services are commendable to take right now for the best development of your business in the market.  You don’t need to take stress about anything because our professional team of experts will stay by your side 24/7.  If you have any queries in your mind about any service, contact them without any hesitation.

Search Engine Optimization

Search engine optimization (SEO) is a simple process that will enable the customers to get themselves connected with the business online. Our experienced team uses modern and up-to-date SEO services that are entirely backed by the digital set of practices.  Increase your website traffic and ranking with our SEO services! Read more!

Social Media Marketing

Our fantastic social media marketing services will enable you to figure out what online users are thinking about your brand or product.  You can promote your brand by using our best services of social media marketing through Facebook, Twitter, or LinkedIn. We have an experienced team by your side all the time.  Read more!

Pay Per Click

Are you looking for reliable PPC services? Why search when we are here for you!  Get in touch with us to have a fast and fully optimized PPC online services through the help of our professional and dedicated team of experts.  We will help you to generate quality traffic from top sites. Read more!

E-commerce marketing

By choosing incredible marketing services through a suitable e-commerce marketing agency will maximize your chances of transforming the shop into an image of online retail. And we help you the best when it comes to e-commerce marketing! You can hire experienced professionals from our team at affordable rates. Read more!

Website Designer

To give your website an attractive appearance and outlook, choosing a professional website designer is the last essential element. By getting in touch with us, you can look for experienced and highly qualified website designers to turn your dream website into reality. We can feel the real value of your website for your business. Read more!

Website Development

Without wasting any time, get high-quality, and best website development services from us! We know the real value of your business. We offer reliable website designs and personalized features to make your website look sparkling.  Read more!

Affiliates Discount Offers SEO

SEO PowerSuite | Rankings, on-page, backlinks, and reports

Most of the new clients when coming to me with the thoughts that they have been cheated by previous freelancer or SEO Company. I do not blame that SEO Company or freelancer. Everyone tries to give his best but SEO deliverables are one of the most challenging marketing strategies to deliver in reports.

“Which tools you will use for SEO”. This is one of the commonly asked question to SEO expert or SEO Company and normally they answer like this “well these tools which we use mostly can be costly”

This is the first post of SEO series in which we will cover SEO PowerSuite. We will discuss each part of this awesome tool.

Why We Need Tools To Do SEO?

These tools give the stats of client’s website that what kind of inner working they are doing and how to search engines see their websites. Without tools this is very difficult to know and understand that how the websites are working. Beneath you can read some common points which SEO Expert get from SEO Tools. I am listing here some points but there are much more things you get from tools.

  1. Audit your website.
  2. Competitor’s website analysis.
  3. Get current backlinks and get idea for new ones
  4. Overview of keyword ranking

These are few things which anyone can get from with the help of a good SEO Tool. However there most of free tools which offers free reviews about your website but they are not usually completely look into you website is doing in all of the key areas.

Small Budget SEO Tools

Normally you can get backlink tools in $99 for a month and $149/month for the keyword tools. These are the lowest prices of the tools. Which is too much costly for the person who is starting his/her website.

That’s y SEO PowerSuite is best for this. The only SEO software with proven results. This is tested by 500,000 SEO experts and site owners. Used and trusted by every 3rd SEO in the world.

What you are missing in you business

  • Improve rankings and outrank competition
  • SEO PowerSuite is your advantage against any competition. And the only way to climb to the top of Google, if your competition is already armed with these unbeatable SEO tools.
  • Generate more traffic and sales
  • SEO PowerSuite is the only SEO software with unique analytic insight, letting you pick only the most profitable SEO tactics for your biz. This software will help you aim your SEO efforts at actual traffic and pay-off.
  • Save time by running SEO quicker
  • SEO PowerSuite is a fantastic time-saver that speeds your SEO 10 times. And more to that even runs lots of SEO tasks on autopilot, without your presence required.
  • Keep your SEO clients satisfied
  • SEO PowerSuite is the software you need to run top-quality professional SEO your clients will be coming back for. Ideal for working with big data sets and reporting SEO to clients.

SEO PowerSuite is using from many years and users of this software are satisfied. SEO PowerSuite is set of tools and offering different services in this package. Below all services are listed which we use most:

Website Auditor

This service Website Auditor is used to audit the website of client. This tool must help you find the technical issues with in your website. Also you can get help of page which have crawl issues, broken links issues, redirect issues and many more things.

This tool also can help you fix your text content for the optimization point of view for the search engines. This tool also guides you about your content to rank better in search engines. You can buy Website Auditor here and read the documentation which is fully organized. Read more about Website Auditor

SEO Spyglass

This backlink tool also give your insight of all the backlinks of your website are good or bad backlinks. This tool grab largest backlink profiles from a variety of different sources, this tool has improved very much recently. Most of people using still Ahrefs to get a primary pull backlink data. But SEO Spyglass can be the second best source that we can compare with Ahrefs. Both of these tools combined give you great overview about website that how you can improve that and how is going you backlink strategy.

You can and also find backlinks of your competitors which can be helpful for you with getting new sources for backlinks. Read more about SEO Spyglass

Rank Tracker

Research and Keyword tracking both tools help you that where your website is ranked as well as this will help you to search new phrases and keywords to bring new traffic.

This tool show you how competitive a keyword is, which site is ranks with this and track the progress with their stats in the shape of charts and graphs which is easy to understand. This is the great tool to check where you are in the search engines and how to improve your existence in search engines. Here you can more learn about Rank Tracker and also can order.

SEO PowerSuite is an absolute choice for small business, solopreneurs and nonprofit organizations who want to get a better understanding of their website. Even though they’re a large number of clients which are running large enterprise they are also using this set of tools. But today we are an only briefing here that why we think this is a great source for the small business website out there like us! Read more about Rank Tracker

Link Assistant

This tool can help you find opportunities for building backlinks. Type in a keyword and you have an array of options for researching opportunities on forums, blogs, guest posts, commenting and more to get backlinks to your website. Read more about Link Assistant

A Small Overview of Features:

Accurate rank monitoring

No more spending hours on manually checking your site’s positions in search engines. Just sit back and let SEO PowerSuite do the job for you:

  • 329 search engines
  • 10 competitors to compare
  • Unlimited number of keywords
  • Images, Videos and other vertical search rankings
  • Geo-specific rankings
  • Graphs, showing progress over time
  • Scheduled rank checks on autopilot

Profound link analysis

Find, monitor, analyze and compare dig all the backlink data you need for safe and effective link building.

  • The largest backlink index on the Web
  • 50+ backlink factors to analyze
  • New link-building opportunities
  • Competitors’ links to reverse engineer
  • Penguin/Panda-proof link audit
  • Convenient link data management

Powerful keyword research

Find profitable, traffic-generating keywords to focus your SEO efforts on.

  • 19 different keyword suggestion tools
  • Competition, traffic, KEI and other keyword quality factors
  • In-built PPC analysis
  • Traffic stats and Bounce rate data for each keyword

On-page SEO: Site audit + Content optimization

Run a complete on-page health audit against dozens of SEO flaws. Create relevant and search engine friendly content for your website.

  • Broken links and HTML code errors
  • Duplicate content issues
  • Pages indexation and crawlability
  • Content optimization advice (ideal keyword usage based on top-10 competition research)

In-depth competition analysis

Reverse engineer your competitors’ SEO to uncover the most effective strategies that help them rank high in search engines.

  • Backlinks
  • Content
  • Ranking progress

White-label SEO reports

Easily produce professionally-looking white label backlink reports in HTML and PDF.

  • Reports on every SEO aspect (links, ranks, traffic, on-page)
  • First-class design and graphics
  • Fully customized (logo, colors, custom sections and data)
  • Easily printed out, emailed, uploaded to the Web

Backlinks and Its Advantage in SEO

The person who is the part of SEO world must know about backlinkIf you are new blogger then this is really difficult to understand what is backlink is.
Backlink is very important term in SEO world.
In this post I will try my best that I can able to understand you that what is backlinks, why they have great value in SEO, how to use best backlink checker tools, and why they are compulsory to achieve success in internet world.
In Simple words you can say backlinks are incoming links to any webpage. Like when this page links to any other page you can call it backlink. If we talk about past any webpage which have more backlinks it have higher rank in search engines like Google etc.
Here is appendix of common terms related to backlinks that you should know:

  • Anchor Text – Anchor text is Text that is used for hyperlinks.
  • Link Juice – When any webpage links to any post of your website or your website’s homepage, it passes “link juice”.
  • No-Follow Link – If the link have no follow tag which is linked to your.
  • Do-Follow Link If you add any link to your blog that is by default do follow link and pass link juice.
  • Linking Root Domains – This refers to the number of backlinks coming into your website from a unique domain
  • Low-Quality Links – If your site have links which coming from harvested sites, spam sites,   automated sites, or even porn sites.
  • Internal Links – If you add your own blog links into your other post is called internal links.

There are some advantages of backlinks:

  • Improves Organic Ranking
  • Faster Indexing
  • Referral Traffic

To check backlinks we have many ways and tools which normally called Best backlink checker tools/Websites.


Best Backlink Checker Websites

The world is revolutionizing and so are the SEO techniques. But before optimizing the sites, it is necessary to know the importance of back links for a website/blog. For better understanding know what a Backlinks are. A backlink is a link one website gets from another website.


SEMrush is the best backlink tool used to optimize websites. It offers different features like finding the best keywords and reviewing the status of a blog. Along with all its distinct attributes, SEMrush also provides a backlink checking availability to its users. After entering your website’s URL in SEMrush. More over, you are able to keep a track of all the backlink updates of your site. SEMrush keeps its database well up to date to help check your backlink more accurately.
Know more about SEMrush here.


However, this backlink checker is not free but once you become a member of this site, you will never regret it! Ahref is used both for getting quick analysis of a site, as well as utilizing its extensive index  It’s unbelievable to have one tool that can do both of those things. It gives a complete analysis of your site along with the rankings and other features.
Every backlink will be available with its additional detail at Ahrefs.

Backlink Watch

An amazing website which is part of best backlink checker list which keeps a good watch after your backlinks. Ranks the backlinks of your website as well as the competitor’s site. Very handy for the bloggers and easy to use.


In this article you have covered best back link checker tools which help you to check backlink of website/blog. If you feel that there is any other tool which can be the part of best backlink checker list then please let us know in comment section. We will really appreciate it. If you like it then please comment and share.


Best Keyword Research Tools 2019 Edition

I introduce the best free keyword research tools which you can use to choose the best keywords for your site, it’s important to understand why these tools are used.
Many site owners just take keyword research as an obligatory deed and don’t give much attention to its consequences. Let me tell you that the right keyword will serve as the blueprint for your site.Choosing the exact keyword for your blog will give a great shape to your site. It will help boost it. It will enable you to reach organic traffic and viewers to your site. Every site owner dreams of bringing the quality lead to their page. But the main mantra to make that happen is through the use of the best keywords. Till now you will be well aware of the worth of keywords.
We love to keep our reader updated with the latest changes in the world of innovation. So we have compiled a list of the best free keyword research tools of 2019.

Best Keyword Research Tools 2019

  2. Ahrefs
  3. Google Keyword Planner
  4. SERPStat
  5. KWFinder


SEMrush is the keyword magic tool! This tool provides over 2 million keyword ideas. However, it even mentions the density and the usage of that keyword. You can select the best keyword from thousands of options and put them in keyword analyzer. The keyword analyzer will analyze the word and suggest if its best for you.
You can consider it nice keyword research tool free but for 14 days only.
You can have a more detailed review about SEMrush here .


Ahref is a complete SEO website but its significant qualities also include its keyword explorer. likewise, ahref also carries a huge variety of keywords supported by 100+ countries. 
Ahrefs uses advanced metrics for deeper insight.
They use the clickstream data to generate the reports, Ahrefs’ Keywords Explorer tool shows you a number of advanced metrics.
Ahrefs is also another keyword research tool free 7 day trial period. Later, its features are available once you become the member of the site.

Google’s Keyword Planner

The most popular keyword research website is the Google keyword planner. It is the go-to choice for marketers who didn’t want to invest in paid keyword research tools. We know that most of us optimize our sites with the goal of ranking in Google’s search engine’s result. So why wouldn’t we use their tool to guide our own strategies?
In free category this is one of the best keyword suggestion tool.


Serpstat offer unique features of keyword research.
This known website is basically dedicated to startups. One of the best features of SERPstat is that they update their keywords list every 15 minutes. Which makes them the most accurate site for keywords search. Developers and advanced users use SERPstats features to access daily ranking reports, competitor analysis, position-tracking, and keyword-research data to create their own reporting systems. It is also the part of good keyword suggestion tool list.


Just when you open this site. Their database reveals the updated keywords on a daily basis. This fascinating site is a user-friendly domain for the startup owners.


In this Article you get knowledge of best keyword research tools. If you think that there is more tools which can be added in best keyword research tools then please comment down in comment section.


Best SEO Techniques 2019 – Increase Traffic

This article about the latest Best SEO Techniques 2019 will turn out to be very helpful and interesting at the same time. I’m sure you’ll find the best possible ways of enhancing your business through this article.
Any new startup has a long way to go and the capacity of improving never ends. Articles like these which explain Best SEO Techniques 2019 will help boost businesses which are still at their initial stages. However, its necessary to keep the goals in mind. anything irrelevant will do no good to your venture.  Follow the prescribed tactics and nothing will stop you from succeeding.
The prerogative keywords are a Do or Die situation for Best Seo Techniques 2019. It’s necessary to know the exact words our audience is looking for. The use of wrong keywords will result in not being found. In the start its difficult to beat the big dogs in the SERP. So its preferred to start off with low competition keywords. Once ridding your way up you may start using high competitive words. Only if they are relevant!

General SEO

SEO a Scam? The Truth About the Industry

I frequent many SEO and Web Marketing forums on a daily basis and every so often there is a debate about the SEO industry and ethics. After being involved in a number of these debates, it has become really obvious that the main problems are the facts that no two SEO companies are alike and there is no unified methodology. It’s very hard to make statements about the industry as a whole because it’s debatable what exactly ‘SEO’ is. Mix in the fact that most SEO companies keep their methodology and campaign strategies secret and we have a situation where every company is totally different with very different results.

Fact 1 : There is no unified SEO methodology. SEO is actually defined by wikipedia as a process of improving traffic from SERPs to a site. Of course, HOW they do that is the real question and causes the debates.

Fact 2 : The effectiveness of an SEO campaign depends on the site structure, site content, keywords, methodology used, and how popular the site is. A site cannot just rank for any random keyword. SEO is also not voodoo. It is logic, problem solving, and Web marketing mixed together. If your site provides no value to users, it probably won’t rank.

Fact 3 : Some ‘SEOs’ do search engine optimization and some do search engine manipulation. Of course, it is all marketed as SEO. Unethical optimization provides results at any cost and is always short term (usually ends in a banned domain name). Ethical optimization opens up the site to the search engines and provides long term benefits.

Fact 4 : Most SEO companies get paid whether or not your site gets any rankings. Unfortunately, this is the case with the industry. Most SEO companies implement A, B, and C and move on to the next client. Hopefully, the site ranks. If it doesn’t, they always have more clients.

Fact 5 : Most SEO companies use both ethical and unethical inbound linking strategies.To maximize profits, it is very common for SEO companies to buy bulk links from India, links on spam/scraper web sites, or sell large directory submission packages. It is also common for SEO companies to place huge amounts of the contract into inbound linking to make up for the poor quality of the site optimization.

I don’t think it is fair to characterize the industry as a whole without figuring out what is wrong with it and how SEO companies can overcome it. So how exactly do we determine what is good and bad about the industry? I have now been involved with the Web for over 10 years and, specifically, with the SEO industry for almost 4 years and I’ve seen the inner workings of major SEO companies and worked with clients who had been burned by their previous SEO campaigns. Combined with numerous Web postings and forum debates talking about the same basic problems, I’ve compiled a list of the most common issues.

Problem 1: Responsibility for Results

It’s no secret that the vast majority of SEO companies take no responsibility for results. It is a fact that no SEO company can guarantee results (and if they do, they are lying to you). It is also a fact that the client is taking a risk by spending money with an SEO company that basically says ‘We’ll do what we can’. SEO companies simply guarantee they’ll do the work to ‘optimize’ the site, but without full disclosure of their methodology, what exactly is the client paying for? No other industry sells a product with no guarantees and no specific list of work that will be completed. Of course, SEO work is basically the sales of information and keeping the specifics of a methodology is important, but the combination of secrecy and no responsibility for results really makes SEO campaigns risky. So, how can an SEO company reduce the risk for the client and provide the best grade of service?

Answer 1: Incentive Based Pricing

The only real way to reduce the financial risk of the client is to share the risk. Through incentive-based pricing, the SEO company can charge a certain percentage of the total contract (say 70%) to cover their intellectual property and time while placing the rest of the contract price (remaining 30%) in incentives for success. Of course, incentives and their percentage of the contract would be totally relative depending on the campaign. This first step into sharing in the risk provides both reassurance to the client that the company believes in its methodology and places some of the financial burden of the campaign on the SEO company. At the moment, however, very few SEO companies are willing to share in the risk and charge the same price whether the client gets top rankings or no rankings at all (or possibly even lower rankings).

Problem 2: Unethical Optimization

Unfortunately, unethical (or blackhat) optimization is still very prominent on the Web. It’s also unfortunate that ‘SEO’ has been mistakenly confused with ‘Blackhat SEO’. This is still the biggest problem for SEO companies. Saying that all SEO companies deal in blackhat optimization is like saying everyone who emails is a spammer. Blackhat optimization is not optimization at all…it is search engine manipulation. Because there is so much money tied to top rankings, there will always be a market for unethical SEO and search engine spam. Until companies realize what is ethical and unethical and stop supporting those blackhat SEO companies, they will continue to thrive. This makes the industry as a whole look bad and does not reflect the ethics of good SEO companies. Blackhat provides fast, short term results, but is never a good option in the long run.

Answer 2: Ethical Optimization

There is no quick and easy solution to blackhat optimization’s stain on the SEO industry. I would suggest that all marketing departments research optimization techniques and educate themselves on what techniques are unethical. No SEO company is going to say they do unethical optimization. It’s also not a good idea to immediately trust a company or product based simply on their rankings. Unethical optimization DOES provide rankings…just not for the long run.

It would also be helpful if the major search engines would be more open and accessible to SEO companies. Currently, the major search engines and SEO companies do not deal with each other and have formed a sort of love-hate relationship. Because of this, many ethical SEOs have slowly moved into dark territory. Ethical optimization seeks to make sites more easily accessible to the engines and help to improve the engine’s search results. The problem is that the search engines mainly clump all SEO companies together the same way as uninformed users do: search engine manipulation. This is just not the case. Search engines do not want to reveal what they consider unethical because it would basically be providing a list of holes in their algorithms that blackhat SEOs would be able to manipulate further, but a defined list of ‘what not to do’ would provide a definitive list for businesses looking for an SEO company.

Basic Rules of Ethical Optimization

Any campaign that does not abide by the following rules is dealing in unethical optimization techniques and should be avoided.

1.) What the user sees and what the search engine sees should be exactly the same. Do not hide anything.

2.) Your keywords (and the resulting optimization) should exactly reflect the content of the page.Keywords should always reflect what your site is about.

3.) Do not build out pages exclusively for search engines. The site should always cater to both audiences (users and search engines). Catering to only users is why optimization is necessary. Catering only to search engines is optimization gone too far into blackhat.

4.) Do not participate in manipulative inbound linking schemes like link farms, bulk links, triangle linking, or any other unethical manipulation of your Google PageRank or link authority. Inbound links should be relevant to the content of your site and you should always know who is linking to you and where your links come from.

Problem 3: Assembly Line / Software SEO

With the growth of the SEO industry has also come the automation of SEO. The absolute first thing any prospective SEO client should know is that all effective SEO campaigns are custom. There is no checklist of items that will work exactly the same on every site. If the SEO company claims there is, then they are not doing full optimization and the campaign is minimal. A good optimization campaign optimizes the site architecture, text content, and code of the site. Assembly line SEO does not take into consideration the unique needs/design of the site and may even deal in blackhat optimization. SEO software especially should be looked at closely. There are really only two things SEO software could do that would work for any site: doorway pages (showing engines one thing and users a different thing; which is unethical) or a system of pages build exclusively for search engines (often called info or information pages and linked in an out of the way part of the page). Doorway pages are 100% unethical and info pages are deep in the gray area. Neither of those two methods address the architecture of the site, proper keyword analysis, or effective text content. The following links are examples of automated SEO software freely available on the Web. All links contain ‘nofollow’ to prevent the sites from getting inbound link credit from our site. These sites are NOT recommended by TreeHouse SEM.

Answer 3: Custom Campaign and Assessment

‘SEO Software’ may be cheap and affordable, but you get what you pay for. Any campaign that is going to slap on additional pages are simply sell you links is NOT an effective SEO campaign. Any SEO effort that simply has you add a few ‘optimized’ pages to your site is not going to be optimal. If you wanted to convert a street car into a race car, you don’t simply add racing strips to it. Don’t think that dumping a few pages on your site targeted to some random keywords is the same as a real SEO campaign.

If your SEO company will not sit down and talk about the layout, architecture, and aim of your site, then it is not providing a top-end service. Remember that the vast majority of ‘SEO software’ either is for building doorway/landing pages or simply providing you with data about your site (data that is already free to everyone on the Web). Good SEO campaigns take into account both the user and the search engines…not one or the other. An SEO company should have a commanding understanding of user experience and search engine optimization and use these in combination to create a campaign that will provide the best ROI. The end goal should always be leads/sales. Bringing in piles of non-targeted traffic often leads to extremely high turn over rates and very low lead conversion.


Do your research. Find out what you want from an optimization campaign and then ask the right questions. Make sure that the sales representative you talk to knows what they are selling. If they do not, they are definitely not the person to get information from. A lot of SEO companies use hard sale tactics and the reps are less than knowledgeable about what they are selling. Ask the following questions and see what they have to say.

1.) How do you assess keywords? If an SEO company simply optimizes for whatever keywords are sent to them by the client, the SEO campaign starts off on very shaky ground. Keyword analysis should be performed that takes into account the number of searches in all the major search engines and the relative competition for those terms. The site should also be compared to the keywords to see if they support each other.

2.) Do you plan on building out pages specifically to house keywords? Landing pages and doorway pages are not effective long term SEO options. SEO companies like them because they do not have to touch the rest of the site and it’s very easy to simply add band aids instead of performing surgery.

3.) Will my SEO campaign also help improve the user experience of the site? Proper architecture and usability goes hand in hand with SEO and helps increase ROI. You should want to bring in new traffic and convert it.

4.) Does my revenue model affect my keyword selection and the optimization as a whole? Any SEO company that does not optimize based on the target audience is NOT providing the most effective campaign. An ecommerce site marketing to comparative shoppers will want to optimize heavily for product names and model numbers. An online magazine wanting to bring in recurring traffic will want to optimize for article topics and specific themes. Local companies will want to optimize for geo-targeted keywords.

5.) I want to optimize my site, but do not want to change any of the existing content or layout…how would you go about this? Any SEO company that says they will simply add on landing pages or hide text is selling blackhat. This goes back to the earlier analogy. You are really saying that you have a car that you want to modify to be very fast, but do not want to modify the engine and the mechanic simply adds racking stripes and charges you full price.

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New Year, New Direction for SEO

With the recent release of a new search algorithm known as Hummingbird, it’s clear that Google is changing the playing field. SEO in 2014 won’t look similar to tactics that you may have used last year, many of which Google now frowns upon.

The Powerful New Google

Google says that the focus of Hummingbird is about making things quick in addition to providing better answers to customers. If you’ve used a search engine more than a time or two, you quickly realize that you have to format your queries in a way that the computer understands. This is why search engine optimization has had such a heavy focus on keywords since its advent. However, Google wants to change that.


5 Tips To Help You Create SEO Friendly URLs

Creating a website that is fully search engine optimized is a goal that we all have in common. The better our sites are optimized, the more traffic we get. One thing a lot of us don’t realize is how important it is to optimize our URLs to increase the overall optimization of the site. So to help you out, we are going to be cover some tips to help you with your URLs.


Top Apps for Today's SEO Professionals

When Google launched the Panda and Penguin updates, they affected nearly 18 percent of search results combined, leading some SEO experts to question whether search engine optimization was going to turn into a fading relic of the good old days of yesteryear. Rather than fading away, however, SEO became much more diversified. Terms like "reputation management" were coined out of nowhere, but the same philosophy remained: to ensure the maximum search engine visibility of a site.